The Rolex Datejust reference 278278 is a 31mm timepiece in Yellow Gold Iced Out presented in used condition, with a Full Pave dial, Custom Diamond bezel, Iced out President bracelet, dated circa 2020. This piece is customized — aftermarket-modified (setting or dial added outside the manufacturer); not original factory condition. Supplied with its original papers. Every watch is inspected and authenticated by our specialists before it is offered, so you can buy with confidence.
Begin with what makes the Datejust matter. It was the first self-winding waterproof chronometer to display a date in a magnified Cyclops window, launched in 1945. That heritage now reaches across four sizes and an almost unlimited dial palette. Within a single reference, bezel and dial choices drive significant spreads. Our role is to verify originality, explain those differences, and steady your decision. Read the full Datejust buying guide ›
Precision and durability defined Rolex long before it became a financial asset class. The brand pioneered waterproofing, self-winding movements, and the date display from its Geneva manufacture, founded by Hans Wilsdorf in 1905. We guide buyers through what counts: the Oyster case, Perpetual movement, and Cyclops lens. Because steel models like the Submariner, GMT-Master II, and Daytona frequently sell above retail, careful in-house checks protect your purchase. Browse all Rolex ›
Rolex · 278278
Customized — aftermarket-modified. Diamond setting or dial added outside the manufacturer; not original factory condition.
PapersA 31mm Yellow Gold Iced Out Rolex Datejust with a Full Pave dial, Custom Diamond bezel, circa 2020 — authenticated and ready to wear. Carries an aftermarket diamond setting — not original factory condition.
