Free overnight shipping — fully insured on every order.
My Watch GuruBuy, sell & trade desk
HomeRolex › Date

2 available · vetted by a specialist

Rolex Date — $4,347 – $6,583

Understated by design, the Date offers genuine Oyster Perpetual entry pricing in steel, currently $4,347 to $9,936. Two-tone Rolesor, references 15053 and 15203, commands a premium, and solid yellow gold, the 15505, approaches the range ceiling while staying well below equivalent Datejust gold values. Two case sizes define the line, 34mm and 26mm. Lean on us for honest guidance on which configuration suits your budget and wrist.

Metals Steel and Yellow Gold Sizes 26mm, 34mm
A specialist reads it firstA watch specialist goes over every piece — ours or yours — before any number is put on it.
A figure inside 24 hoursSend the reference and a few photos; you get a firm offer the next business day, no obligation either way.
Insured in both directionsFully insured, signature-required shipping to us and straight back to you if you decide to pass.
Cash or trade creditTake the offer as cash, or roll it into whatever you buy next — start a valuation.

Rolex Date available now

Looking for a specific reference?

Our concierge sources Rolex, Patek Philippe, Audemars Piguet and more. Tell us what you’re hunting.

Every purchase includes a complimentary MyLuxApp.com certified appraisal

Start a request

Buying — or selling — a Rolex Date

Two case sizes define the line: 34mm for the mainstream Date references and 26mm for ladies' variants such as ref. 6917. References in the 1500-series (1503, 15053) predate the quickset date mechanism; the 15000-series onward (15203, 15505) introduced quickset in 1977 — a meaningful usability upgrade. Metal drives price sharply: steel examples sit at the low end, two-tone Rolesor (15053, 15203) commands a premium, and solid yellow gold (15505) approaches the range ceiling. Prioritize original, unpolished cases, undamaged dials, and matching-serial bracelet. Sigma-dial and tropical-dial examples attract specialist premiums.

Generations & references

Early 1500/1501 references (1960s–70s) feature non-quickset movements. The 15000 series (1977) brought quickset date and refined cases. The line was quietly discontinued circa 2001–2003 as Rolex consolidated around the Datejust.

References in stock: 6917, 15203.

Pricing

At $4,347–$9,936, steel references offer genuine Oyster Perpetual entry pricing; solid gold examples sit near the ceiling, still well below equivalent Datejust gold market values. Current live range: $4,347 – $6,583. Prices shown are the full card price; bank-wire payment saves about 3.4%.

Model names, references and specifications are referenced from the official Rolex Newsroom (www.rolex.com). Trademarks and product imagery rights remain with the manufacturer; product photography shown is of our own inventory.

More Rolex we buy and sell

What your Rolex Date is worth

Most people land on a page like this for one of two reasons: they want to buy a Rolex Date, or they already own one and want to know the number. The prices above answer the first question — they are what the piece sells for once a specialist has cleared it.

For the second, send the reference and a few photographs. A specialist reads the case, dial, bracelet and papers and comes back inside one business day with a firm figure, taken as cash or as credit against something else. We cover fully insured shipping in both directions, so it costs nothing to find out and nothing to walk away.

Get a valuation on your Rolex · Sell or trade it in · Written appraisal

Not selling — just want to know what it’s worth?

Send the reference and a few photos and a specialist comes back with a real market figure, wherever in the country you are.

Every purchase includes a complimentary MyLuxApp.com certified appraisal

Get a valuation